Kristine Kathryn Rusch

Archive for the 'Business Rusch' Category

The Business Rusch: Publicity Campaigns (Discoverability Part 14)

As I started this post on a Monday night over two weeks ago, my Kris DeLake novel, A Spy To Die For, ranked #1 on two Amazon bestseller lists. Both are subgenre lists: 1. Kindle Store > Kindle eBooks > Romance > Science Fiction 2. Books > Romance > Science Fiction And #6 in another: […]

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The Business Rusch: When The Old Ways Work (Discoverability Part 13)

Yeah, yeah, I was pretty disparaging of the old ways to promote books back fifteen weeks ago, when I was just digging into this series. And there’s a good reason to disparage the way Things Have Always Been Done. But here’s the catch: The old ways work. Occasionally. Sometimes. When done right. They usually aren’t […]

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The Business Rusch: Samples (Discoverability Part 12)

 Every now and then, indie writers erupt into discussions of price.  Writers remain convinced—no matter how much logic you show them—that readers won’t buy a book written by a new writer unless that book is cheap. If that statement were true, then traditional publishing would not exist. Traditional publishing—as long as it has been around—has […]

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