Kristine Kathryn Rusch

Archive for the 'On Writing' Category

The Business Rusch: Surprise! (Discoverability Part What The…?)

Yes, it’s Tuesday. Yes, the Business Rusch usually appears on Thursday. And that’s the point. I caught you off-guard. I broke the regular weekly schedule, and made some of you take notice. The rest of you, who will discover this on Thursday or on the weekend, won’t be as surprised. Or maybe you will, wondering […]

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The Business Rusch: Publicity Campaigns (Discoverability Part 14)

As I started this post on a Monday night over two weeks ago, my Kris DeLake novel, A Spy To Die For, ranked #1 on two Amazon bestseller lists. Both are subgenre lists: 1. Kindle Store > Kindle eBooks > Romance > Science Fiction 2. Books > Romance > Science Fiction And #6 in another: […]

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The Business Rusch: When The Old Ways Work (Discoverability Part 13)

Yeah, yeah, I was pretty disparaging of the old ways to promote books back fifteen weeks ago, when I was just digging into this series. And there’s a good reason to disparage the way Things Have Always Been Done. But here’s the catch: The old ways work. Occasionally. Sometimes. When done right. They usually aren’t […]

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