To do modeling for the next year of your business, you need to be as clear-eyed as possible. You should research trends for your business for similar economic times, if you can.
Then you figure out as best you can what your future will be.
Here’s how you do it.
In August, I noted a slowdown in all of our businesses, from the retail stores we own to the books we sell online to the willingness of people to sign up for online workshops.
I figured that this 2016 election was so vituperative and consumers were so spooked, they weren’t spending money, and this was unusual. So I investigated. What I discovered was very different from my expectations.
Words of writing wisdom? On this historic night?
You people expect so much of me. 🙂
I have lots of fun stuff to share. I hope you saw that the latest Diving novel is out (and the Recommended Reading List has returned). I also have a story in The Best American Mystery Stories 2016, edited by Elizabeth George. I love her work, so I’m particularly flattered that she chose a story of mine. If you haven’t read “Christmas Eve at the […]
Yeah. It’s been over a year since I’ve done a recommended reading list. It got lost in the noise of everything else I’ve been doing. I’ve had people ask for it to come back, and then I got a lovely email with an embedded photo of Puss in Boots from Shrek, hat off, begging for the list to return, and saying if I didn’t have […]
All of us who indie publish our work are pressed for time. And even if we’re early adopters, we don’t adopt every change. We can’t. We make a cost-benefit analysis of each innovation to see if it’s worth our time to upgrade.
September 11, 2001 was a Tuesday. Here on the Oregon Coast, as in New York City, Pennsylvania, and Washington, D.C., it was a beautiful fall day. Sun out, clear blue sky. And horrors, everywhere. I was in the middle—quite literally—of writing one of my Smokey Dalton novels. Set in another terrible time in American history, those books are emotionally dark, hard to write, and harder, […]
No longer can any writer say that she is “just” a writer. Now, if we want our books to be read by someone other than our families, we need to publish those books one way or another, and then market those books.
There is no more “just” any more.
I think it becomes imperative for all of us to figure out exactly what we do.
I admit: I debated about whether or not to write a blog at all this week. I’m so overwhelmed with so many projects that there is no surface. I actually made the analogy to Dean this week that I’m so deep underwater that if someone poured a bucket of water on top of me, I wouldn’t feel it any more than a sea creature on […]
Late Saturday night, I finished teaching a writing workshop about history, alternate history, and time travel for professional writers. We read a bunch of books, worked on technique, and talked about turning points in history. Turning points are important for time travel and alternate history. Identifying turning points and then postulating what would happen if something went differently is an essential skill for the time […]