Kristine Kathryn Rusch

The Business Rusch: When The Old Ways Work (Discoverability Part 13)

Yeah, yeah, I was pretty disparaging of the old ways to promote books back fifteen weeks ago, when I was just digging into this series. And there’s a good reason to disparage the way Things Have Always Been Done. But here’s the catch: The old ways work. Occasionally. Sometimes. When done right. They usually aren’t […]

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The Business Rusch: Shifting Sands

I live on the beach. Here the sand shifts daily. We expect it. We watch it. The tide comes in; the tide goes out; the sand moves. But I grew up in the Midwest. The land is firm there, solid. When someone builds a road it remains a recognizable road. Frigid winters and hot summers […]

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The Business Rusch: More Distribution Changes

This morning, my iPad Los Angeles Times app informed me that the creators of the TV show Veronica Mars had started a Kickstarter project. They wanted two million dollars to jump-start a movie, using the original cast. I clicked the link to Kickstarter and donated. At the time, the movie hadn’t yet reached its goal. […]

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