Business Musings: Newsletters and Discoverability

I promised in the comments of last week’s blog that I’d write about newsletters. Except for mentions and brief discussion in blogs on other topics, I really haven’t discussed newsletters much. In my book Discoverability, I list newsletters as one of the minimal things a writer should do (in addition to a static website and a book publication list) so that readers can find the […]

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Business Musings: Bestseller Lists and Other Dreams

In March, Marie Force announced she would no longer chase the bestseller lists when she released her latest book title. She wrote a great, honest, and direct blog about her thinking, and I urge you to read it all. In the blog, she describes a trajectory of obsession and disillusionment that is very familiar to me. I’ve gone through that range of emotions several times […]

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