Business Musings: Prince, Estates, and The Future (Contracts/Dealbreakers/Estates)

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Last week, the death of Prince hit me hard. I was in the middle of teaching the Romance Workshop, here on the Oregon Coast, and working my tail off. A satellite radio station that I always listen to had breaking news—something they never do (which is why I listen to them)—that I could barely hear. I heard “prince” and “died” and “young” so I’m wondering Prince Harry? Prince William? I pick up my iPad across the kitchen to look up the news, and that’s when I see it.

Prince Rogers Nelson.

Prince.

I burst into tears—and shocked myself.

While I love some of Prince’s songs, I would never have called myself a Prince fan. I didn’t love his work, like I loved Michael Jackson’s or David Bowie’s. Jackson’s death hit me hard, Bowie’s hard as well, but not as hard as Prince’s.

I was thinking maybe it was the exhaustion from the workshop, but no. I realized it was because Prince had a huge influence on the way I go about handling business. Doing my work. Taking control of my contracts, my royalties, my art.

I immediately planned an entire blog post on Prince and business, although I wasn’t sure I was going to write it yet, partly due to the aforementioned exhaustion, partly because I knew a lot more information would come out in the next few weeks about his business, his craft, his work—everything.

So I niggled with doing a post on another topic, sparked by The Passive Guy’s response to my post on copyright last week. PG said:

Under current contract practices, the author is the only person who has to think in the long term while everyone else in the publishing business is focused on the short term.

Spot-on, and something quite important to the contract/dealbreakers series I’m doing.

I was still on the fence about how I was going to approach the blog—Prince, control, business, or thinking long-term and contracts—until late yesterday, when I saw on the news that Prince did not have a will.

I sighed. I was afraid of that.

Now, before I get into this, realize that six days after Michael Jackson died, the family also assumed he had no will. (Or maybe the family hoped he had no will.) The attorney who held it, John Branca, submitted the will six days later, after he returned from a vacation he had started before Jackson died.

The will had to go to probate court, along with any other will that any other attorney might have had. Branca did not believe the will he had was the final will because it was seven years old, and Branca hadn’t been Jackson’s attorney in the last few years before his death. But no other will appeared. (From Michael Jackson, Inc: The Rise, Fall, and Rebirth of a Billion-Dollar Empire by Zach O’Malley Greenberg, Atria Books, 2014, p.225.)

And so far, a week after Prince’s death, no will has yet appeared. His sister has gone to probate court to have Bremer Trust, Prince’s long-time bank, to act as special administrator for Prince’s entire estate for six months.

To say that this is a mess is an understatement. Right now, the financial press values Prince’s estate at $300 million, but that is probably low. The financial press figures out the value of celebrity estates through public filings, news articles on deals made, and guestimates about the net worth of things like Prince’s “right of publicity”—in other words, the value of his image and his name.

Dean and I handled a small estate several years ago, and that took six months of Dean’s life (while I kept writing) full-time. Prince’s sister’s request to appoint Bremer Trust shows some good sense and savvy at a dark time. Thank heavens. Because no family can handle this, particularly a mess like the one Prince (might have) left behind.

Why would someone as smart as Prince about business make this kind of mistake? A million reasons, some of them psychological. None of us believe we’re going to die, not really. And Prince had no children to leave things to. He was famously private, and putting together a will that would handle an estate of that size, with all of its future earnings potential, means that lawyers, financial advisors, and estate planners would have been combing through every aspect of his life, trying to figure out what would happen past his death.

Prince would have turned 58 in June, which sounds old to many of you, I know. But he was at the height of his creative powers, and if he had lived a normal lifespan, he was probably counting on another twenty years at least. Putting together a will was something he probably thought he could worry about later.

Trust me, he had a lot to worry about now.

Like so many of us, Prince handled his own business. He hired help, of course. Otherwise continuing to be creative would have been impossible. Sometimes he partnered with a record label, sometimes he did not. But he had his fingers in everything.

He had his hands full. Estate planning was probably something he figured he could do later. Of course, later never came.

I’m sure that a lot of projects died with him. A lot has been written just this week about all the music he kept in a temperature-controlled vault at his Paisley Park estate. Speculation about what’s in that vault is rife, but Prince was clear about it. He believed the music in that vault was raw, not ready to be released, for whatever reason. He made conflicting statements about what he wanted done with that music—burned upon his death or eventually released, once it was ready.

It’s not ever going to be ready now, not the way that Prince envisioned, anyway. It’ll be up to whoever ends up managing the estate.

I’ve been working with estates this past year, and let me tell you, that estate managers vary as greatly as people do. Some estate managers don’t give a rat’s ass about what they’re managing. Others see it only as a cash cow. And still others forget that they even have an estate until reminded by someone like me.

Only a few estate managers seem to be aware of the legacy they’re entrusted with. I’ll deal with some of this later. Some of the blog posts are already written, but I’m not ready to release them yet. (My own tiny vault of blog material, I guess.)

But let’s return to Passive Guy’s quote, shall we? After all, the focus of these blog posts at the moment is contracts and dealbreakers, not estates, although that’s tied in.

Last week, I discussed a huge change in publishing that I’ll need to spend even more time on in future blog posts.  In the past, traditional publishers saw their role as that of manufacturing and distribution. (In fact, look at some of the discussion in the comments of PG’s post to see how clear that used to be.) Now that major conglomerates have taken over publishing, traditional publishers are more interested in the intellectual property rights they’re buying than they are in the actual physical books they’re producing.

Not that the traditional publishers plan to do much with those rights besides sit on them at the moment. (There are reasons for that which I hope to explore in future blog posts as well.) But the fact that they do means they are looking at books as income properties, investments, not as products.

Which lead to this analysis by PG:

Of course, an investor who bought into a mutual fund can sell his/her shares and have nothing further to do with that fund and its managers. A hedge fund that purchased a publisher can sell the publisher and be done with it. Since no US state permits life-time employment contracts, a publishing executive or editor can either quit immediately or wait a couple of years, then bail out on a failing publisher.

Only the authors who signed contracts that last for the full term of the copyright are tied to whatever corporate entity once called itself a publisher, but now is a hedge fund asset, for the rest of their lives plus 70 years.

Think about that, people. When you sign a traditional publishing contract, you’re tying up the rights to that book for decades. There’s no way out of that analysis—unless you can get a term-limited contract. (A contract that will only exist for, say, five years, with a right of renewal…or not.)

But it’s not just traditional publishing contracts any more. Just yesterday, I was digging through the rules for a major international contest. The contest, which has a huge prize pool, is open to all writers, not just beginners. I’ve submitted work in the past, and have had no problem with the contest at all. I was thinking of using the contest deadline to jump-start a project.

Before I even put the deadline on my calendar, though, I looked through the contest rules, and I’m glad I did.

Because, in the years since I last submitted to the contest, the rules have changed.

By entering the contest, you give the contest and its designated publisher the right to distribute the work. If you win one of the prizes, you give the contest exclusive rights to the work in four different languages worldwide, “including the rights to reproduce, distribute, publicly communicate and transform the work.” If you look at last week’s post on copyright, you’ll see that you’re licensing (for a few thousand dollars) the entire copyright to the work for one year, with no guarantee of royalties or any other fee.

Once the work is published in ebook only, the rights become non-exclusive. But the contest still has licensed all the rights to the work. So they can make a movie or a game or whatever they want to from the work. What kind of compensation does the writer get?

A portion of the income derived from those rights as laid out in the agreements that the publisher has with its other writers.

Huh? What does that mean? I have no idea, because I’ve never seen that publisher’s contracts, nor am I privy to what other writers have negotiated.

And then there’s the kicker. The winners must sign all documentation that transfers these rights—

Simply from entering this contest.

Needless to say, I have crossed the contest off my list and will never participate again.

But let’s pretend that I have participated. Let’s pretend that I sent the manuscript to the contest, immediately giving the contest the right to distribute the work. Then let’s assume that I die tomorrow.

How would my estate ever know that the contest has these rights? Because if I’m stupid enough to submit a story to this contest, I’m probably too stupid to print out a copy of the rules from that contest and attach that printout to the documentation that I have about entering the story in the contest.

Tiny decisions that I make every day, lost in my files because I’m spreadsheet challenged (and I started writing before this massive computing power that we all take for granted), have an impact on my work in the future. If someone got my estate tomorrow, they’d be able to figure out what rights I’ve licensed, where the contracts are, and what rights are available for resale, but it would take some work.

I have a cover-your-ass will, something that would give my heirs some guidance, but not a whole heck of a lot. More than Prince (might have) had, though, so (in theory) the state of Oregon won’t be involved.

But I know how much work it will be to manage my estate. A friend of mine, with maybe 20 or so novels to his name, wrote an eight-page single-spaced sheet of instructions to the person who will inherit under his will, explaining terms (like intellectual property) and where the heir can look for more information on things like copyright.

In the middle of this document, which he said I can crib from when I get back to my estate posts, he writes that he has attached a spreadsheet which is a master file to all of his work, including the name of every work published, the ISBN of the print publications, date of publication, what channels the work has been published in, and whether or not the work has been registered with the copyright office. He added a separate file of all his passwords, and then a map on how to find the files (and their backups) for everything he’s ever written.

Okay. I am not that organized. Not in a 2016 way. But I have paper files of everything, and most things filed away in folders in filing cabinets for my work, as well as computer back ups that are up to date, and the computers themselves (several of them) which are within one week of each other as to being up to date.

Will that help someone who inherits my estate? Not really. They will feel like they’ve had a small city dumped on them. (We felt, when our friend Bill died, like we had a large house dumped on us.) But within that small city, there are maps, and those maps provide guidance.

Here’s the point I want to make, though.

Like Prince, I have spent decades protecting my work and my copyrights. I have thought clearly about what I want to do with the work in the future, and I know what I want to do with each item in my backlist and catalogue.

Most of that information—the information on what I want — is in my head, which means it will all disappear when I die.

If I’m okay with that, I can leave things as they are now.

If I’m not okay with it, I need to plan as meticulously for my death as I have throughout my writing career.

It does no good to protect your work during your lifetime only to lose it upon your death.

All of those negotiations, all of that hard-fought work, all of those copyrights returned, reserved, and never licensed, mean nothing toward your legacy if you don’t plan for that legacy.

I can guarantee that Prince did not plan to die in April of 2016. I’m sure he thought he had decades ahead of him, time to plan all of that. Maybe he has an as-yet-undiscovered will. Maybe.

But if he doesn’t, his musical legacy now resides with the disparate members of his family. If they prove to be more mature than Michael Jackson’s family—less interested in money and more interested in preserving Prince’s work—then his legacy will survive just fine. Maybe not in the way he intended, but in a way that will give future generations access to his music.

Let’s hope.

But we can do nothing about the Prince estate. We can only handle ours.

If we sign contracts that tie our work to a publishing company that might or might not exist for the next hundred years (lifetime plus seventy), if we submit stories to contests that will own them for decades to come, if we sign away the right to make a film from our work just by signing a non-disclosure form (see last week’s post), then we are doing a disservice to ourselves right now.

But we’re also doing a disservice to our heirs and to our fans. Because we are creating intellectual property. And property continues to earn revenue for decades after our deaths.

That’s how the laws work. If you’re only planning for this year or next year or the next ten years, then you are failing not only yourself, but your future.

If you want a legacy, if you want your work to be read long after you die, then you need to provide for that.

The first step in providing for that is at least a CYA will, like I have.

The next step is to make sure you never sign away or license your copyright to an entity that can control it for the lifetime of the copyright. That means traditional publishers.

That means you have to learn how to stand up for yourself. Learn copyright, learn to negotiate, learn contracts.

Learn it all, then leave the proper documentation and maps for your heirs. The easier it is for them, the greater chance you have of leaving a legacy.

Pay attention to the news on Prince over the next year. It’ll be educational.

Maybe it’ll even scare you into providing for the future of your work. I know it scared me into updating my will to reflect 2016, not 2011.

And that’s a good thing.

Good luck.

And just an FYI: the Prince song stuck in my head today isn’t one he sang, but one he sold to the Bangles thirty years ago. “Manic Monday.” I don’t have manic Mondays. I have manic Wednesdays. The soundtrack of our lives…

I promised I would use the news occasionally in these contracts/dealbreakers posts. I’ll continue going through contractual stuff in order after one more Prince-inspired post next week.

If you’ve learned anything in this post or the previous posts, please consider supporting the blog with a donation. The donations keep me writing week after week, and funding the research (not everything is on the internet—yet).

Thanks so much!

Click paypal.me/kristinekathrynrusch to go to PayPal.

“Business Musings: Prince, Estates, and the Future,” copyright © 2016 by Kristine Kathryn Rusch. Image at the top of the blog copyright © 2016 by Canstock Photo/irishi.




22 responses to “Business Musings: Prince, Estates, and The Future (Contracts/Dealbreakers/Estates)”

  1. lfox328 says:

    I’m new to your site – this is one of the reasons that I’ve been consuming the archives – because it’s more than a blog about writing, it’s about the Business aspects of writing, and how it might affect the other parts of your life.

    I have a nearly-finished first novel, and have been toying with submitting it to trad publishers. I may still do that, but, if I do, it will be with awareness of the business surrounding trad publishing.

    I’m also retiring in a few weeks, and need to revise my will and organize our financials. Thanks for the information. It will be quite helpful as I do so.

    • Congrats on the retirement and going to full time writing. I’m glad you’re finding the archives helpful. Before you submit anything traditional, be sure to read all the contracts articles. Good luck with the books!

  2. J.A. Marlow says:

    From before I published, I’ve kept up a spreadsheet for each book that lists all the things you mention, along with a few other things that make it easier to sort. Such as a column listing series, universe (if applicable), genre, secondary genre, pen name, length category, length in word count, direct links for each book to the major retailers, and a few other things. I keep it updated for my own use, but now that you mention it it would be of great help to someone after my death.

  3. Thank you so much for posting such an important story. I know you’ve talked about this before but for reasons, mostly not knowing who to talk to about this, I’ve done nothing. This story lights a fire under my butt. I’ve shared your post, tweeted, and shared the link on several writer sites on facebook, and on tumblr.

    Thanks for the links to legal people. That’s a help.

  4. mmjustus says:

    Not having any heirs (my estate will go to charities named in my will), I’m a lot more concerned with what would happen if I became incapacitated but not dead. I’ve done all I can about that legally, but without someone to assign to make decisions for me should that happen, it isn’t much.

    I know that’s out of the scope of this post, but it’s frustrating.

    • Teri B says:

      Yeah. You can make a Living Will, and depending where you are, they might even honor it. But it doesn’t — can’t — cover all situations. Given our demographics and trend towards smaller families/no kids, there are going to be a lot of people in your position. Probably mostly women. Maybe we need the ability to designate someone a ‘Living Exector’. I’m sure there are also people with family who would prefer to be able to assign the responsibility of making those decisions to someone else 🙂

  5. When I heard that Prince died without a will, the first thing I thought of was all the posts you’ve done on why writers (and other creatives) really need one. You’ll be glad to know those posts inspired me to get a CYA will drawn up last year. I haven’t got anywhere near the amount of IP that you do, but on the off chance Hallmark wants to make a series out of my books at some point after I’m gone, I figured I should let my son benefit from that. 🙂

    BTW, the way I heard of the no-will status was via a tweet from Neil Gaiman. He also included a link to a blog post he did in 2006 with a link to a template document that can be used as a start. http://journal.neilgaiman.com/2006/10/important-and-pass-it-on.html

    • Thanks, Elise. I had forgotten that Neil had posted that. Much appreciated.

    • Mary Fishler-Fisk says:

      The problem with Neil Gaiman’s will template is that the way it’s worded it cancels whatever will you already have. If you are happy with the distribution of your non-intellectual property in your current will, you would be better off making Neil’s template a codicil (addendum) to your current will, rather than scrapping the current will and replacing it with a version of Neil’s. I’m not a lawyer, so this is not legal advice. My non-legal advice is–see an estate lawyer who also has knowledge of intellectual property before rushing to create something that may have unintended consequences.

  6. Like you, I was crushed when Bowie died. I was a fan. But I had only a passing relationship with Prince, so I was surprised by the strength of my own reaction—and how long it’s stayed with me the more I’ve read about him and his situation. Here was an artist with a breathtaking output and a big-picture command of his business. So I was shocked to read that he didn’t have a will (if, as you say, it turns out that he really didn’t).

    Thing is, neither do I.

    Two things I learned from Prince in the last week: write more; get a damn will.

    And one is just as important as the other.

  7. Karen Myers says:

    It’s a stupid question, I know, but I don’t know where to begin looking for an IP-savvy lawyer to help with this. Any suggestions from anyone? (Pennsylvania)

  8. What really shocks me are the people with children without a will. I can sort of understand denial, although as an emergency doctor, I’m not a fan of it. But even if you don’t like to think of your own demise, you want to think of your children, right? Or saving heartache for the partner you love? In Prince’s case, it would be the music close to your heart that you want to protect. The children of your heart.

    I hurried my pregnant belly and unenthusiastic husband into a lawyer’s office for a will, and paid to revise it as well. It’s true, I need to make a will for my corporation, and I basically haven’t worked out my writing estate at all. So I need to get on that. Thanks, Kris.

    • Reality Observer says:

      People can be strange. Way back in ’80s, I worked in the financial industry (a full-service broker-dealer). One of our associates was a very conscientious person, and was our “go-to” guy for people who wanted life insurance (then, as now, a much harder license to get).

      His first question when someone came to him for life insurance was whether they already had a will. Nearly half of them did not!

      We theorized that it was the difference between “giving away” an asset that they would (obviously) never see – as opposed to divvying up the assets they already had.

  9. Vera Soroka says:

    Yes, lots to think about. It will be interesting to see what develops with the Prince estate. I said that if he was such a good business man like they said and went out of his way to protect his IP, then why wouldn’t he have something in place? We’ll just have to see what enfolds. If he doesn’t, I hope the family does things right and preserves his work for the future. They said his place Paisley Park was going to be a museum. So, we’ll see.
    In this new world we live in, there is so much to think about with our works that we need to protect them sooner than later.

  10. antarespress says:

    Spot on, Kris. When people think of Prince, they think of the music he wrote and performed. But he also wrote hundreds of other songs, many under pseudonyms, that were performed by others and in different genres. Just mapping out his estate is going to be an expensive nightmare. Only then will the size of his estate be known. That’s when the fighting will begin.

    When will his heirs discover parties to whom he licensed his works? When they get served with the lawsuits. It’ll happen.

  11. Thanks for this. I posted on my blog about some contract terms I didn’t find ideal (well, how could they be? I’m only one of the parties potentially involved after all), thinking it might spark some useful discussion, and it did–but I also got a lot of hate mail from people who seemed to focus only on the short term. In fact I was mocked for mentioning potential long-term issues, because after all an entire year had passed since some folks had chosen to agree to the terms…

    I don’t mind the disagreement, and I might well have been wrong on all points (though I don’t think so), but it did seem strange to me that so few of the commenters seemed interested at all in the terms of the contract (it was the Kindle Scout Submission and Publishing Agreement). On the bright side, most of the vitriol was confined to PG’s site instead of mine when he posted an excerpt.

    The chief objection to my post seemed to be that I had no experience in Kindle Scout, so I “shouldn’t have posted” about the contract terms. But…nobody has much experience with KS, or so it seems to me. Certainly not with the long-term implications of entering and winning. Which doesn’t mean I think KS is -necessarily- a bad idea. I just think a bit of calm discussion might have been more productive. After all, I’d said I might be wrong on every point, and went out of my way (I thought) to make it clear that I wasn’t condemning either KS or anybody’s choices…

    My post was also characterized as “misinformed,” though I don’t think anyone pointed out actual errors of fact. OTOH I mentioned Amazon, so emotions were flying high. That happens. But I don’t want to blog about that sort of thing again in the near future. It was kind of fun, in a “kick the anthill because I’m bored today” kind of way, but it took up far more of my energy than the results seemed to justify. I’d rather go write fiction.

    Anyway. Thanks again for what you do, and I’m very much looking forward to the final ebook version.

    • Reality Observer says:

      I recall that one… There is at least one out here that greatly appreciated that article, David.

      I see all too much Amazon Derangement Syndrome – but I also see all too much Amazon Infatuation Syndrome. This is why I listen to people like yourself, and Kris, and Joe Konrath. People that realize that Amazon is a business, not a demon, not an angel. They’re out to make money, just as much money as they can. It’s worth dealing with them when, and only when, their goal happens to match with our goal (which, for the professional, is also to make money, as much money as he or she can).

      (I shouldn’t have to add this, but note, that is “as much as possible within the law and decent ethics, and for the long term” also…)

      • J.A. Marlow says:

        “– but I also see all too much Amazon Infatuation Syndrome.”

        Good term for it. Several posts and comments at The Passive Voice have voiced the idea that “Amazon is the only game in town, sooooo…” and I just cringe. Self-fulfilling prophecy in most cases because of their business decisions focused on the short term.

        As for me?

        Amazon changed the algorithms to favor Select so sales have dropped. But my sales elsewhere have either held stead or increased. Amazon is regularly dropping below the 50% mark in both sales volume and royalties. Being wide paid off big time, in the long-term, for me. The sales rankings on my works at Amazon mean nothing when it comes to how well I”m actually doing. When Amazon changed how things worked it didn’t hurt as much.

        As such, I’m staying wide with no current plans to be exclusive to anyone. It just doesn’t make good long-term business sense.

  12. The thing about Prince’s situation that really gets me is that all the music he had in his vault is going to eventually be released as box sets or something. Even though he thought it unready or unworthy. He’s lost control of it, and it’s going to be used in ways he really didn’t want to happen.

    • Reality Observer says:

      If I ever have a backlog like that (Ha! Unlikely…) – I’d encrypt it. Easier to do with text, of course, but a very modest IT investment even for high-fidelity music masters these days. (I would think that Prince would have, like everyone else, gone digital?)

  13. Ferran says:

    I recognize the contest, I think. Multi-lingual, yes? Not a lawyer and all that, but that 10th point’s a mess. And I’m a tad upset on prizes that give more space to “but make sure the work is yours and truly your and nothing but yours” than to their own obligations

    I don’t have people in that prize any longer, but the prize’s been going through some rough spots these last years (went into bi-annual for a while, might still be). And some other, newer, prizes are weird (I did send you the one that was, basically, a publishing contract, worldwide, all languages, all formats, time of copyright, half of writer’s share of revenue to an NGO, yes?).

    And a writers’ assn. had the gall some days back to complain to Congress that recent reform had rights revenue considered “income” and as such went against public pension if it raised above minimum wage. Of the top of my head I can think several ways to avoid that, and there’s some point to their complains (specially the way it was done; still, their problem is the same one any other profession has always had, my special snowflakes). But complains against the way RIAA-like money is collected? No. Against publishing contracts? No. Establishment, Uno, Grande y Libre!

    Take care.

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