The Business Rusch: Surprise! (Discoverability Part What The…?)

Yes, it’s Tuesday. Yes, the Business Rusch usually appears on Thursday. And that’s the point. I caught you off-guard. I broke the regular weekly schedule, and made some of you take notice. The rest of you, who will discover this on Thursday or on the weekend, won’t be as surprised. Or maybe you will, wondering what the heck I’m doing, messing with the schedule of […]

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The Business Rusch: In The Beginning (Discoverability Part 5)

Alert American music fans monitoring social media in the wee hours of Friday, December 13th, became—for a few hours anyway—the most newsworthy fan base in the world. Somewhere around midnight on either Thursday or Friday depending on the time zone,  Beyoncé—in the words of Consequence of Sound’s editor-in-chief Michael Roffman —“simply uploaded her fifth, eponymous-titled album to iTunes, complete with 17 videos to accompany the album’s […]

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