It is no longer possible for an independent bookseller in the United States to remain in business based on in-store book sales alone. Okay, maybe a handful are doing it in high traffic areas with low rents, but not many at all. The old way is no longer the new way, and unless the bookseller understands that, the bookstore goes out of business.
But readers do want their paper books. And readers love browsing bookshelves. Sometimes readers “window,” meaning they look at books on the shelves, then order them online. Readers recognize that they will discover books that are new to them in person more often than they’ll discover them while shopping online. So book people venture into any place with books.
As expected, I couldn’t answer e-mails or work long on my blog last week. I may take that tactic this week as well, because you folks had a much better conversation in the comments than you would have had with me involved. Besides, I don’t like talking about pricing. Yet here I go with the second part of this series. Some of you e-mailed me […]
This morning, my iPad Los Angeles Times app informed me that the creators of the TV show Veronica Mars had started a Kickstarter project. They wanted two million dollars to jump-start a movie, using the original cast. I clicked the link to Kickstarter and donated. At the time, the movie hadn’t yet reached its goal. As of Wednesday evening, it had. I have my browser […]
The Business Rusch: Readers, Publishing & The Future (Changing Times Part Twenty-One) Kristine Kathryn Rusch It’s an hour before I normally post this blog, and I’m just getting started. I’d like to say that’s because this is the saga of my entire week (and it is), but the real problem is that I decided to make a few notes on the book I’m finishing before […]
The Business Rusch: Bookstores (Changing Times Part Six) Kristine Kathryn Rusch In September, I attended a science fiction convention in Leipzig, Germany. Leipzig is in the former German Democratic Republic, or what was then called East Germany. The science fiction fans who put on the convention had started a science fiction club before the Berlin Wall came down. The club focused on reading and so […]
< The Business Rusch: Understanding Publishing (Changing Times Continued) Kristine Kathryn Rusch As I mentioned last week, I’m going to finally examine the elephant in the room—the changes in my industry, publishing. I realize that many of you reading this blog aren’t in publishing, but you do run businesses. I hope that the blogs I write in the next few weeks will remain relevant to […]
The Business Rusch: The Nook Inspiration Kristine Kathryn Rusch I had planned to write this week’s blog on the trip to Los Angeles. (See why I’m not in Los Angeles here.) Instead, I’m sitting in my office, fending off a very needy cat who couldn’t even handle the 36 hours we were gone. I shudder to think what she would have done if we had […]