Something fascinating happened on the way to writing this blog post. The Big Four TV networks held their upfronts. And, as the Hollywood Reporter writes in their coverage, “What a difference a year (and a global pandemic) makes.” In the past, the upfronts were where network television sold their fall shows to advertisers. The list […]
Continue ReadingYeah, yeah, I was pretty disparaging of the old ways to promote books back fifteen weeks ago, when I was just digging into this series. And there’s a good reason to disparage the way Things Have Always Been Done. But here’s the catch: The old ways work. Occasionally. Sometimes. When done right. They usually aren’t […]
Continue ReadingThe Business Rusch: Readers, Publishing & The Future (Changing Times Part Twenty-One) Kristine Kathryn Rusch It’s an hour before I normally post this blog, and I’m just getting started. I’d like to say that’s because this is the saga of my entire week (and it is), but the real problem is that I decided to […]
Continue ReadingThe Business Rusch: More Modern Writer Survival Skills (Changing Times Part Nineteen) Kristine Kathryn Rusch This week hasn’t been quite as heady as last week was in publishing, but part of that is because the industry is trying to face the reality of the Borders bankruptcy filing. Most of the publishing blogs that I’ve read […]
Continue Reading