Business Musings: Heads, Sand, and Traditional Publishing (Fear-Based Decision-Making Part 4)

Something fascinating happened on the way to writing this blog post. The Big Four TV networks held their upfronts. And, as the Hollywood Reporter writes in their coverage, “What a difference a year (and a global pandemic) makes.” In the past, the upfronts were where network television sold their fall shows to advertisers. The list would come out, big stars would schmooze the advertising reps, […]

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The Business Rusch: When The Old Ways Work (Discoverability Part 13)

Yeah, yeah, I was pretty disparaging of the old ways to promote books back fifteen weeks ago, when I was just digging into this series. And there’s a good reason to disparage the way Things Have Always Been Done. But here’s the catch: The old ways work. Occasionally. Sometimes. When done right. They usually aren’t done right. In fact, most places—including traditional publishers—use all the […]

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The Business Rusch: Readers, Publishing, & The Future (Changing Times Part 21)

The Business Rusch: Readers, Publishing & The Future (Changing Times Part Twenty-One) Kristine Kathryn Rusch It’s an hour before I normally post this blog, and I’m just getting started.  I’d like to say that’s because this is the saga of my entire week (and it is), but the real problem is that I decided to make a few notes on the book I’m finishing before […]

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The Business Rusch: More Modern Writer Survival Skills (Changing Times Part 19)

The Business Rusch: More Modern Writer Survival Skills (Changing Times Part Nineteen) Kristine Kathryn Rusch This week hasn’t been quite as heady as last week was in publishing, but part of that is because the industry is trying to face the reality of the Borders bankruptcy filing.  Most of the publishing blogs that I’ve read this week have dealt with the potential impact of that […]

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