The Business Rusch: A Paradigm Shift (Discoverability Kinda)

As many of you already know, I write out of order. It is, perhaps, the most irritating part of my own writing process—at least to me. Fortunately, this new world of publishing really works for someone like me. Everything I write is not set in stone. I can move the pieces around when I’m done. […]

Continue Reading

The Business Rusch: The Old Ways (Discoverability Part 4)

Here’s how writers decide to market their books: They read blogs and articles, which tell them the best thing to do. Or, they mimic what they’ve seen other authors do. Or, they try to act like big traditional publishers, by funding their own book tours and doing signings. I’d say that’s no way to run […]

Continue Reading