Business Musings: Kate Bush and the Multimillion Dollar Long Game

This summer, Kate Bush broke three Guinness Book of World Records: Oldest Female Artist To Reach Number One, Longest Time For A Track To Reach Number One On The UK’s Official Singles Chart, and Longest Gap Between Number Ones. She did all of this with the song, “Running Up That Hill (A Deal With God),” […]

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Business Musings: Knowing What You Want (Agents/Negotiation)

In the late 1980s, some functionary at a record label fielded a call about a song called “Private Idaho,” by the B-52s. The song was never a major hit, although by the time that phone call got made, the B-52s were topping the charts with a song called “Love Shack.” The caller wanted to use […]

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The Business Rusch: More Passive Marketing (Discoverability Part 8)

 This week, Hugh Howey put a funny post on his website. Titled “One-Man Operation,” Hugh’s post profiles—if you want to call it that—the man who runs Nautilis Publishing in Taiwan. Nautilis publishes Hugh, and according to the post, has existed since 2010, and has done two books per year. They’re always bestsellers. Hugh says his […]

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The Business Rusch: We Don’t Know What We Don’t Know

I had a lot of marvelous, thoughtful comments on last week’s blog. I didn’t respond, in part because I was extremely busy this past week, but mostly because I would have been expressing my opinion on the commenter’s life and career choices. I try not to do that, particularly in public. We’re all different, and […]

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