Brand loyalty—name loyalty—is something that we writers desire, but it’s not something that we can simply will into being. And it certainly doesn’t come about by bribing your reader.
Brand loyalty—name loyalty—is something that we writers desire, but it’s not something that we can simply will into being. And it certainly doesn’t come about by bribing your reader.
In the past two weeks, I wrote two year-in-review posts, “What Traditional Publishing Learned in 2014,” and “Things Indie Writers Learned in 2014.” Those two posts came after I started this one. I’ve been writing bits of this one off and on since October, as the year has become clearer in my brain. Usually, I do a year-end analysis just for me, and there’s a […]