Business Musings: Whining

I hate it when other people whine about the work that they have to do, especially because of this new world of publishing. The extra work has encroached everywhere. There’s social media, newsletters, website management, blogging (for some of us), podcasting (for some of us), video blogging (for some of us), and on and on and on. Seems like you could spend hours and hours […]

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The Business Rusch: Social Media Part 2 (or Discoverability Part 10 continued)

Boy, there are a lot of misconceptions among writers about social media and a few of those misconceptions cropped up in last week’s post. If you haven’t read last week’s post, please do so now, because I’m not going to recap in this post. I’m just going to continue forward. First, the misconceptions (or at least those as of the weekend before this post goes […]

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The Business Rusch: Word of Mouth

Writers always panic. They finish a book and expect the world to fall at their feet. At the same time, they worry that no one will notice. And, because all writers who are writing today were raised in the traditional publishing model, they believe that if no one discovers their book now, this minute, if no one hears of them the day of the book’s […]

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November 2010 Recommended Reading List

Even though I extol the virtues of electronic books, there’s still something to be said for going to the bookstore.  I picked up the Barrowcliffe below because it was on Powells Books (airport) recommended shelf.  I found half a dozen books in stores this week that I wouldn’t have seen otherwise. I read a lot in November, but much of it was newspapers and research […]

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