Business Musings: One Thing Versus Many (Niche Marketing Part Two)

For an audio version of this blog, click here. This summer, we have finally decided to revamp a number of things about our business. Dean and I started WMG Publishing over 13 years ago, and based it on the traditional publishing model. Back then, we didn’t see that traditional publishing would make itself mostly irrelevant. […]

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Business Musings: Niche Marketing Part One

For an audio version of this blog, click here. Niche marketing has existed since the beginning of marketing. Back in the day, though, companies didn’t call it “niche” marketing. These places marketed to their category or their type. The idea that something could be marketed to everyone was a mid-20th century idea, bolstered by television. […]

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New Book!

This week, WMG Publishing officially published The Court-Martial of the Renegat Renegades. And…this week…Asimov’s announced the winners of its Readers Choice Awards. The Court-Martial won in the Best Novel/Novella category! This novel stands alone, so it’s a great entry point into the sprawling series, but there are a lot of Easter eggs for Diving fans. Get your copy […]

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