Business Musings: The Final Brandon Sanderson Post

Well, Brandon Sanderson’s Kickstarter is one for the record books. It became the highest grossing Kickstarter about a month before his Kickstarter closed. And then it continued to make money, finally ending at $41.7 million. Brandon himself estimates that when this is all said and done, and every one of 185,341 backers have received their […]

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Business Musings: Brandon’s Kickstarter

The conversation started about 10 hours after Brandon Sanderson’s Kickstarter went live. That’s when the press noticed that a writer made millions in the space of a few hours—without the help of any major publishing house. Brandon’s own fans are doing this. I’m writing this post about 3 days after the Kickstarter went live. Sometime […]

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