Business Musings: Expand Your Target Audience 2: Slow Growth (Branding/Discoverability)

  Writers always believe that they can become a bestseller if they only goose their sales properly. I actually had a brand-new writer scream at me once about this very thing. Back in the early days of Amazon’s Kindle, she had “sold” 50,000 copies of her only novel by giving it away for free. “I’ll […]

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Business Musings: Data Diving

Writers obsess about how many people they have on their newsletter, whether those names are “good” names, what kind of marketing they should do for those people, what kind of writing they should do because of the newsletter, whether the last marketing campaign brought in “good” names that converted to real dollars, whether five impressions with click-throughs and buys are better than fifty impressions with click-throughs and no buys yet.

If we end up obsessing too much…

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Just in Time for Valentine’s Day, Cats And Romance And Snow!

  A few months ago, one of my favorite people and one of my favorite editors, Denise Little, contacted me to let me know she’s editing a brand new romance magazine. She wondered if I, or more specifically, Kristine Grayson, could contribute a story. Now, sadly, Grayson’s stories require me to be in a goofy […]

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Business Musings: A Year in Thanksgiving

I realized that all these great things had happened in my career, and some other great things had happened in my life at the very same time, and I hadn’t taken the time to appreciate them. Yes, other outside things brought me down emotionally. While those things (as well as those emotions) are valid, they shouldn’t stop me from living day to day.

I decided I needed an attitude adjustment.

So, I decided to look back at some of the good things in my writing career, in the writing business, and in the craft, as preparation for the day of feasting that I’ll be enjoying while those of you outside of the States will go through your usual Thursday routines.

In no particular order, here’s what comes to mind:

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Business Musings: Idle Thoughts

Late Saturday night, I finished teaching a writing workshop about history, alternate history, and time travel for professional writers. We read a bunch of books, worked on technique, and talked about turning points in history. Turning points are important for time travel and alternate history. Identifying turning points and then postulating what would happen if […]

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